ESPN Player brings the ICC Cricket World Cup to fans

CricketDigital and Mobile Platforms

ESPN Player brings the ICC Cricket World Cup to fans

ESPN Player, the sports media company’s live and on demand video service throughout Europe, will provide cricket fans with coverage of all 49 matches taking place during the upcoming ICC Cricket World Cup*. ESPN Player will stream matches – both live and on-demand – from day one of the tournament on 19 February until and including the final on 2 April.  The service will be available to cricket fans in Europe (except the UK and Ireland) and Japan.**

ESPN is offering several packages to cater for all cricket fans. Users can purchase a tournament pass for €14.99 (Europe) and $19.99 (Japan).  Alternatively, a day pass is available for € 1.99 (Europe) and $2.99 (and Japan). 

The service further complements ESPN’s coverage of cricket’s premier one-day tournament; with ESPNCricinfo.com delivering multi-platform coverage that celebrates the past and present of the tournament, and, ESPNcricinfo.com launching a mobile app ahead of the tournament.

Sports fans can access the ICC Cricket World Cup coverage on ESPN Player, by visiting: www.espnplayer.com/espnplayer/cricketworldcup  

Tom Gleeson, vice president, digital media, ESPN International, said: “Cricket is growing as a global sport, and by delivering live and on demand coverage of the ICC Cricket World Cup to fans across Europe and Japan through ESPN Player, we are making good on our mission to serve sports fans around the world.  Our coverage on ESPN Player, along with our ESPNcricinfo coverage and newly-launched ESPNcricinfo mobile app all complement each other”
 
Manu Sawhney, Managing Director, ESPN STAR Sports, the global production and broadcast partner of International Cricket Council and the global rights holder of ICC events: “We are delighted that ESPNCricinfo will be streaming the ICC Cricket World Cup matches into continental Europe and Japan, building on our recent success with Twenty20 cricket in driving growth and interest in the world’s second biggest sport into Europe. We look forward to seeing 50 over cricket becoming just a successful in this new region of growth for international cricket.”

To promote the availability of the ICC Cricket World Cup on ESPN Player, ESPN is launching a comprehensive marketing campaign via ESPNCricinfo.com and social media sites including Facebook and Twitter. Additionally, ICC Europe will be promoting ESPN Player’s coverage of the tournament on its website and in communications to member countries and clubs.

With the addition of the ICC Cricket World Cup matches on ESPNPlayer, ESPN is delivering multi-platform coverage that celebrates the past and present of cricket’s premier one-day tournament. A dedicated section of ESPNCricinfo.com will include ball-by-ball updates, scores and text commentary as well as recaps and player profiles from every match. ESPNcricinfo.com has also launched a mobile app ahead of the ICC Cricket World Cup.

ESPN Player provides sports fans with live and on-demand sports action from the US and Europe online. ESPN Player features more than 1500 live events and thousands of hours of live an on-demand sport, including but not limited to cricket, US College Football, US College Basketball and the National Hockey League. 

ESPN Player is part of ESPN’s growing digital portfolio internationally, which includes the online and mobile websites ESPNcricinfo.com, ESPNsoccernet.com, ESPNscrum.com, ESPNf1.com.

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