ESPN INTERNATIONAL LAUNCHES NEW NETWORK, ESPN3 IN LATIN AMERICA

ESPN3

ESPN INTERNATIONAL LAUNCHES NEW NETWORK, ESPN3 IN LATIN AMERICA

Simulcast Online and on TV, ESPN3 Features Unique Programming Mix

December 15, 2011

All New ESPN3 Launches this Month Throughout Spanish-speaking Latin America

ESPN announced today the launch of ESPN3, an all-new HD network and the first all-sports online simulcast of an ESPN linear network in Spanish-speaking Latin America.  ESPN3 features a wide variety of sports events and content, and is tailored to the sports fan who is an active user of Internet and mobile technologies.  ESPN3 is the company’s fifth ESPN-branded network, and the second HD service, in the region exclusive of Brazil.

 ESPN3’s programming features four distinct segments, including:

  • ESPN 3.0: the best in action sports, including ESPN’s Summer and Winter X Games, and other sports essential on the action sports fan’s list-including adventure sports, surfing and running
  • ESPN Compact: 60-minute recaps with detailed summaries covering the best in global sports events featured by ESPN on its other TV networks
  • ESPN Now: live telecasts of today’s top sports events
  • ESPN Series: original series, documentaries and special programs produced by ESPN

 

ESPN3 is available through ESPN’s multi-channel affiliates who offer the linear networks as part of their channel lineup.  An affiliate must also provide access to ESPNPlay, ESPN’s broadband service in the region, in order for subscribers to be able to watch the network on home computers and other Internet-enabled devices. Available now online and on TV, ESPN3 will soon also be accessible via Internet-enabled devices like smartphones and tablets.

“ESPN3 is the latest innovation of our brand in Latin America,” said Guillermo Tabanera, senior vice president and general manager, ESPN Latin America (Spanish-speaking region). “The new network not only offers fans access to our content anytime, anywhere, but it also increases the reach of our channels across platforms. We are bringing together in one network, a vast variety of sports events and content in a way that is authentic, attractive and unique to the audience.”

«ESPN strives to be first-to-market worldwide in the evolution of sports entertainment technology,” said Russell Wolff, executive vice president, ESPN International.  “Offering our channels simultaneously on TV and online is just the next step in our evolution around the world.”

 

ABOUT ESPN INTERNATIONAL

ESPN International is a division of ESPN, Inc., which has grown to include ownership — in whole or in part — of 48 television networks outside of the United States, as well as a variety of additional businesses that allow ESPN to reach sports fans in over 200 countries and territories across all seven continents. ESPN International business entities include television, radio, print, internet, broadband, wireless, consumer products, and event management. The company and its holdings maintain offices or production facilities in key locations around the world including Bangalore, Beijing, Buenos Aires, Delhi, Hong Kong, London, Mexico City, Miami, Montpellier, Mumbai, Paris, São Paulo, Seoul, Shanghai, Singapore, Sydney, Taiwan, and Toronto. Since 1983, ESPN (originally founded in Bristol, Connecticut, USA, in 1979) has been growing around the world, establishing itself as the leading global sports media brand. The company’s philosophy to global growth is to always serve sports fans and be locally relevant to them, with content and products that tap into their great passion and dedication.

Mira también
Cerrar
Botón volver arriba
Cerrar