ESPN Magazine Launches in Colombia

ESPN InternationalLatinoamericaUncategorized

ESPN Magazine Launches in Colombia

Carlos “El Pibe” Valderrama on Cover, Joins ESPN’s Balon Dividido for the FIFA World Cup Brazil 2014

EmgzSurJunio destacado

ESPN Magazine launched this week at an event in Bogota, which included of its cover subject, Carlos “El Pibe” Valderrama, one of Colombia’s most recognizable footballers and part of the country’s National Team from 1985 to 1998. The Colombia edition of ESPN Magazine, a tablet-exclusive publication in Latin America, is the third in the region after Argentina and Mexico which debuted during the 2012 Olympics.

Contents of the first issue include an interview with El Pibe and other Colombian-centric content including:  Osorio, The Mastermind of Atlético Nacional, Caterine Ibargüen and Mariana Pajón Head to the South American Games, a backstage view of the Sueño Cumplido campaign and a behind-the-scenes feature on Balon Dividido, ESPN’s premier Colombian soccer roundtable show. The Colombian version of ESPN Magazine is available for free download from the App Store and Google Play around the world excluding the U.S.

El Pibe will join Balon Dividido live from Rio de Janeiro for the duration of the World Cup and talk all things soccer and especially share his thoughts on the Colombian National Team’s performance at the event.  ESPN will cover the event in Spanish-speaking Latin America with a wide range of news and information programming anchored by a best in class on air team.

Other commentators who regularly appear on Balon Dividido include compatriots Jorge “El Patrón” Bermúdez, captain of the Colombian National Team at the 1998 World Cup; Tito Puccetti; Andrés Marocco; Andrea Guerrero; Clara Támara and Camilo Pérez.   Balon Dividido, entering its fifth season, airs Sunday to Friday on ESPN+, one of ESPN’s regional networks in Spanish-speaking Latin America.

ESPN Magazine in Latin America is a personalized, interactive publication focused on sports information and entertainment, including statistics, top plays, long format features and the best of sports videos and images.  In 2013, the ESPN Magazine app had 150,000 downloads and more than 2.3 million ad views of all published editions in Argentina and Mexico. (Source: Adobe DPS)

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