ESPN Press Room

In collaboration with the NFL, this yearlong effort marks one of the most ambitious cross-company initiatives in ESPN and Disney history, designed to elevate the Super Bowl experience for fans while uniting the storytelling strength, innovation, and cultural reach of ESPN, Disney, and the NFL. Launched immediately after Super Bowl LX with “The Handoff” at SoFi Stadium and Disneyland Park, the initiative launches a coordinated campaign that blends iconic moments, expansive content, and fan-first experiences — all building toward Super Bowl LXI on ESPN and ABC on February 14, 2027.

ESPN Unveils “The Year of the Super Bowl”: A Landmark, Yearlong Celebration Building Toward ESPN’s First Super Bowl Production in February 2027

The acclaimed SC Featured storytelling brand is set to make its return for a new season this Sunday, Feb. 15, 2026 on SportsCenter. The Emmy-winning series continues its long-standing tradition of Sunday features within ESPN’s distinguished news and information platform.

Award winning SC Featured returns

ESPN will debut NFL Draft Daily, the company’s newest studio show on Wednesday, Feb. 11 (3p.m.) across ESPN2, ESPN App, Disney+ and Hulu. The weekday program will serve as a daily destination for NFL draft-focused news, insight and analysis, guiding fans through the entire draft cycle leading into the 2026 NFL Draft in Pittsburgh (April 23–25).

‘NFL Draft Daily,’ ESPN’s newest weekday studio show, debuts today, Wednesday, Feb. 11 on ESPN2 and the ESPN App

ESPN’s men’s college basketball coverage continues with six consecutive days of conference action, Tuesday, Feb. 10, through Sunday, Feb. 15, featuring ranked matchups, rivalry games and conference-race battles across ESPN networks.

ESPN’s ‘No Love Lost’ Valentine’s Day schedule and College GameDay at No. 1 Arizona highlight men’s college basketball programming, Feb. 10–15

Beginning today, February 10, fans can buy MLB.TV on ESPN, a new milestone in one of sports media’s longest-standing partnerships. ESPN becomes the new streaming home of MLB.TV, bringing thousands of out-of-market live games each season to the ESPN App and ESPN.com.

MLB.TV launches on ESPN beginning February 10

ESPN’s College GameDay Covered by State Farm® heads to Columbia, S.C. on Sunday, Feb. 22 for a conference battle between the 14th-ranked Ole Miss Rebels and the third-ranked South Carolina Gamecocks. The show will be live on ESPN from Colonial Life Arena beginning at 11 a.m. ET and is also available on the ESPN App and Disney+.

ESPN’s College GameDay Covered by State Farm heads to Columbia, S.C. for Rebels-Gamecocks on Feb. 22

ESPN’s presentation of women’s and men’s college basketball is delivering significant year-over-year audience growth this season.

ESPN’s women’s and men’s college basketball are on pace for their best seasons in more than a decade

English football giants headline 2025-26 FA Cup Fourth Round action. LALIGA Matchday 24 to feature Kylian Mbappé, Vini Jr., Lamine Yamal, and other league stars.

Marquee soccer content on ESPN networks this weekend

ESPN today announced an update to its 2025-26 NBA regular-season schedule with two added matchups presented by State Farm.

ESPN NBA schedule update: Oklahoma City Thunder vs. Detroit Pistons added on February 25; Portland Trail Blazers vs. San Antonio Spurs added on April 8

ESPN’s industry-leading coverage of women’s college basketball continues this week with another stacked lineup across networks, with more than 250 games featured from Feb. 11-17. ESPN is set to highlight multiple conferences, including the A-10, ACC, American, Big 12, Ivy League, SEC and more.

ESPN presents over 250 women’s college basketball matchups across networks, Feb. 11-17

PGA TOUR LIVE on the ESPN App continues its comprehensive coverage of the 2026 PGA TOUR Season’s West Coast Swing, as a loaded field competes in the year’s first Signature Event at the AT&T Pebble Beach Pro-Am, beginning Thursday, Feb. 12, at 11:45 a.m. ET, from Pebble Beach, California. Coverage continues through the Final Round on Sunday, featuring all the action from Pebble Beach Golf Links and Spyglass Hill Golf Course.

PGA TOUR LIVE on the ESPN App showcases AT&T Pebble Beach Pro-Am, defending champion Rory McIlroy’s season debut

ESPN’s coverage of the 2025-26 NBA regular season continues this week with a blockbuster doubleheader, featuring multiple NBA All-Star starters, as the league heads into NBA All-Star Weekend.

ESPN NBA Full Court Press: ESPN presents two star studded matchups heading into NBA All Star break on Wednesday

Following Sunday’s Super Bowl LX, ESPN and Disney unveiled “We’re Going,” a high-energy, fast-paced, cameo-filled marketing campaign for ESPN’s inaugural Super Bowl, set for February 2027. The spot, which debuted on Good Morning America Monday, reimagines the “I’m Going to Disney World” Super Bowl tradition through a modern lens, bringing together more than 60 iconic characters from across the worlds of Disney, all in their familiar worlds and settings, united by a single destination: Super Bowl LXI. 

A tradition reimagined: ESPN and Disney Launch “We’re Going,” the first marketing campaign for ESPN’s inaugural Super Bowl

ACC Network (ACCN), the 24/7 national platform dedicated to ACC sports, will deliver an expansive slate of spring sports coverage in 2026, featuring 140 live baseball, men’s and women’s lacrosse, and softball matchups on ACCN as part of ESPN’s industry-leading college sports portfolio.

ACC Network delivers extensive spring sports coverage across baseball, lacrosse and softball

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