NBA on ESPN: First Wednesday Doubleheader Rating Up 55 Percent from Last Year

BasketballNBA

NBA on ESPN: First Wednesday Doubleheader Rating Up 55 Percent from Last Year

ESPN’s first Wednesday NBA doubleheader of the season – Chicago Bulls at Indiana Pacers and Dallas Mavericks at Oklahoma City Thunder – averaged a 1.7 overnight rating, up 55 percent from the first ESPN Wednesday doubleheader last season, according to Nielsen. Last year’s doubleheader – Philadelphia 76ers at New Orleans Pelicans and San Antonio Spurs at Los Angeles Clippers – averaged a 1.1.

Last night’s telecasts both averaged a 1.7 overnight rating. Last season’s 76ers-Pelicans game delivered a 0.9, while Spurs-Clippers posted a 1.2.

Local highlight

The Tulsa market averaged a 3.6 rating for the Mavericks-Thunder game, which is the third-highest rated NBA regular-season game on ESPN ever in Tulsa.

-30-

Ben Cafardo

I lead communications strategy and execution for ESPN’s NBA, MLB, FIBA and Little League World Series properties. I’m also a proud consumer of all things ESPN.
Back to top button