ESPN Delivers a Super Audience during Super Bowl Week


ESPN Delivers a Super Audience during Super Bowl Week

More than Seven Billion Minutes Viewed of NFL Programming

ESPN aired 346 hours of NFL programming during Super Bowl Week across its networks, and American households spent more than seven billion minutes viewing the coverage surrounding Super Bowl XLIX. From the Pro Bowl on Sunday, Jan. 25, to NFL PrimeTime after New England’s thrilling 28-24 victory over Seattle – and numerous daily studio shows in between, highlighted by full editions of SportsCenter produced on site in Arizona (a first) – fans watched 7,167,864,300 minutes of NFL programming. That correlates to 13,628 years of television viewing.

“Sports fans know that for big events the best in previews, analysis, news, features and highlights comes from ESPN,” said John Wildhack, ESPN executive vice president, programming and production.


Dave Nagle

As I write this on 11-11-21, it's now 35 years for me at ESPN, the only real job I’ve ever had. I joined merely to help with the America’s Cup for three months at all of $5.50 per hour. I like to say I simply kept showing up. I’ve worked on almost every sport, plus answered viewer calls and letters (people used to write!), given tours, written the company newsletter and once drove NASCAR’s Jeff Gordon to the local airport. My travels have been varied…I’ve been to Martinsville, Darlington, Indy and Super Bowls; the America’s Cup (all 3) in San Diego and College GameDay in the sport’s meccas such as Eugene, Auburn, Lubbock, Stillwater and more; the NBA Finals, Wimbledon (16 times and counting) and the “other Bristol,” the one with a race track in Tennessee. These days, my main areas are tennis, UFC, boxing, ratings, and corporate communications documents, including more than 30 of the Year in Review press releases.
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