More than Seven Billion Minutes Viewed of NFL Programming
ESPN aired 346 hours of NFL programming during Super Bowl Week across its networks, and American households spent more than seven billion minutes viewing the coverage surrounding Super Bowl XLIX. From the Pro Bowl on Sunday, Jan. 25, to NFL PrimeTime after New England’s thrilling 28-24 victory over Seattle – and numerous daily studio shows in between, highlighted by full editions of SportsCenter produced on site in Arizona (a first) – fans watched 7,167,864,300 minutes of NFL programming. That correlates to 13,628 years of television viewing.
“Sports fans know that for big events the best in previews, analysis, news, features and highlights comes from ESPN,” said John Wildhack, ESPN executive vice president, programming and production.