ESPN and Atlantic Records Join Forces for 2015-16 College Basketball Season

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ESPN and Atlantic Records Join Forces for 2015-16 College Basketball Season

Artists include Flo Rida, Panic! At The Disco, David Guetta, Twenty One Pilots and More

ESPN will showcase the music of Atlantic recording artists for the third consecutive year throughout its extensive men’s and women’s college basketball coverage this season, spanning over 3,000 total games across ESPN networks. This marquee collaboration follows ESPN’s long-time music relationship with the storied record label and features 14 different artists from its dynamic roster. It includes multi-platinum superstar Flo Rida, whose hit single “GDFR” was used throughout ESPN’s coverage of the 2014-15 NBA season, Grammy-award winner Skrillex, who performed at last year’s Winter X-Games, and chart-topping duo Twenty One Pilots, who are set to perform at the upcoming Winter X-Games in Aspen on January 29, 2016.

“ESPN’s collaboration with Atlantic Records continues to enhance our men’s and women’s college basketball coverage with the talented artists and their music,” said Kevin Wilson, ESPN music director.

Kevin Weaver, Atlantic President of Film and Television, said, “ESPN’s extensive coverage of men’s and women’s college basketball provides an incredible platform to showcase the music of Atlantic Records and our artists. We’re very happy to continue our long-standing relationship with the network.”

The men’s season gets underway in world-wide fashion on Friday, Nov. 13, with the fourth annual Armed Forces Classic – this year staged from Camp Foster in Okinawa, Japan and showcasing Pittsburgh vs. No. 9 Gonzaga at 7 p.m. ET on ESPN. Just prior, Colorado travels to South Dakota’s Samford Pentagon to take on No. 7 Iowa State for a 5 p.m. tilt on ESPN2, while action continues throughout the night with an SEC Network doubleheader, an ESPNU doubleheader, including an early-round game of the 2K Classic featuring Siena at No. 5 Duke and closing the night on ESPN with Texas versus Washington in Shanghai, China.

ESPN2’s women’s basketball schedule opens with the annual College Hoops Tip-Off Marathon presented by Constant Contact on Monday, Nov. 16, showcasing three-time defending national champion UConn at No. 6 Ohio State at 5:30 p.m. ET – the first of 10 games tipping off about every two hours before programming switches over to ESPN.

Artist Songs
Big Smo ‘Ballin’ In The Southeast
B.o.B Back and Forth
David Guetta & GLOWINTHEDARK Clap Your Hands
Flo Rida My House
  I Don’t Like It, I Love it (Feat. Robin Thicke & Verdine White)
Gloriana It’s On Tonight
Gym Class Heroes The Fighter (Feat. Ryan Tedder)
Jill Scott Run Run Run
Michael Ray Livin’ It Up
Panic! at the Disco Emperor’s New Clothes
  Hallelujah
  Victorious
Simple Plan Boom
Skrillex & JAUZ SQUAD OUT! (Feat. Fatman Scoop)
Travie McCoy Golden (Feat. Sia)
Twenty One Pilots Stressed Out
Waka Flocka Flame Workin

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Rachel Margolis Siegal

A part of the Internal Communications team at ESPN, I began with the network in 2010 as part of the College Sports PR team. Always an avid sports fan and not an athlete – I grew up a huge fan of the Hartford Whalers, while also watching my brother compete at different levels. I became the manager of several high school sports teams and continued that hobby into college. While at Quinnipiac, I worked in the Sports Information Department, which led me to a summer internship at the New Haven Ravens, a AA baseball team, and an eventual job with the Athletic Communications Department at the University of Connecticut. After my five-year stint at Connecticut, I spent six years as Director of Communications at the BIG EAST Conference in Providence, R.I. before joining ESPN.
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