The premiere of SABAN averaged 529K viewers on ESPN on Thursday, Oct. 8, making it the most-watched Original debut on ESPN since 2022 and third most-watched ESPN Original debut of all time.
Saban has also generated significant engagement across ESPN social platforms. Since August, content supporting the series has delivered 110M video views and 6.7M engagements.
Produced by ESPN and Words + Pictures, the six-part ESPN Original Series explores Nick Saban’s life and career, including his partnership with Miss Terry and the philosophy behind “The Process.”
All six episodes are available to stream on the ESPN App. Episode two airs Thursday, Oct. 15, at 6 p.m. ET on ESPN.
Source: Nielsen Big Data + Panel; ESPN Research and Analytics
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ESPN media contacts: sophie.tran@espn.com, alex.feuz@espn.com.