Jo Fox is a Senior Vice President of Marketing at ESPN.
Fox leads ESPN’s marketing organization, driving brand growth, fan engagement, and business results across the company’s portfolio. Before joining ESPN, she served as Senior Vice President of Consumer and Content Marketing at Comcast NBCUniversal, where she helped launch and grow Peacock and expand its sports presence. Earlier, she held several senior leadership roles at Sky in London, including Director of Content Marketing, overseeing campaigns for Sky Sports and other major brands.
At ESPN, Fox leads marketing initiatives supporting key priorities such as ESPN’s DTC offering, ESPN’s international brand strategy, and all of ESPN’s live sports rights, including ESPN’s first-ever Super Bowl.
A native of Australia, Fox has also served in leadership roles at the Environment Agency UK and in government roles in New South Wales, Australia.