Kaitee Daley

Kaitee Daley

Senior Vice President, Digital, Social and Streaming Content

Kaitee Daley was named Senior Vice President, Digital, Social and Streaming Content in August of 2024.

In this role, she leads ESPN’s industry-leading social media team, which in 2020 became the No. 1 sports media publisher for engagement. Her strategic mindset in leading social has led to ESPN becoming one of the most successful, innovative and engaged brands across social media. Her responsibilities include strategic oversight of all social content published across Instagram, Facebook, Snapchat, TikTok and X, as well as close coordination and collaboration with ESPN’s talent accounts and oversight of multi-platform video.

Daley has been entrenched in ESPN’s social media efforts for nearly a decade and played a key role in establishing a formalized strategy and centralized team for social media. She led SportsCenter social’s early expansion and on-air integrations, helped pioneer ESPN’s approach to social revenue, and has helmed the launch of numerous social brands, shows, and internal programs all with an eye for increasing ESPN’s reach and relevance across emerging platforms.

Added to her responsibilities in August of 2024 was a return to her digital media roots and oversight of ESPN’s digital audience engagement inclusive of ESPN mobile apps, streaming, SEO and stats and analysis.

In her previous role as Vice President of Social Media, Content Optimization, & ESPN Next, which she was promoted to in June 2023, she established an innovative new group dedicated to the pursuit of deeper collaboration and optimization across Content leaders, groups, and platforms. She also oversaw ESPN Next – a program dedicated to shaping and mentoring early-career professionals within the sports and media industries.

She is the recipient of several industry honors including Cynopsis Top Women in Sports (2019) and Folio Top Women in Media (2020). In 2022, Sports Business Journal named Daley one of its Forty Under 40 recipients, which honors the “best young talent in sports business.”

Daley began her career with ESPN in 2009 after graduating magna cum laude from Bowdoin College where she was a varsity basketball and softball player.

-30-

Back to top button