Senior Vice President, Global and Distribution Strategy, Disney & ESPN Media Networks
Mia Rondinella is senior vice president, global distribution and strategy for Disney and ESPN Media Networks. Rondinella manages with the Disney & ESPN Media Networks’ domestic affiliate sales and marketing business strategy group and oversees the global distribution business operations and strategy team for Disney Media Distribution. Rondinella and her team provide strategic insight into the future direction of the industry and evaluate and identify distribution opportunities to create value for consumers and business affiliates.
Rondinella served most recently as vice president, consumer data and analytics, at Disney/ABC Television Group where she led efforts to providing advanced analytics capabilities to ad sales, marketing, consumer insights and digital media.
Rondinella joined The Walt Disney Company in 2001 as an associate in corporate strategic planning where she focused on developing and growing Disney’s international television businesses. She transitioned to the Disney/ABC Television Group Media Networks Strategy organization in 2007 as a founding member of the Media Networks Strategy organization. Subsequently, she led business development for the ABC Entertainment Group and built out the franchise management function for the broadcast network. Rondinella holds a degree in Mechanical and Aerospace Engineering from Princeton and an MBA from Harvard.
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