ESPN College Football Coverage Features Top Interscope/Universal Music Group Nashville Artists and Exclusive Songs

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ESPN College Football Coverage Features Top Interscope/Universal Music Group Nashville Artists and Exclusive Songs

  • Cross-Genre Music, including Luke Bryan, Eminem, Imagine Dragons, Lady Antebellum, OneRepublic, Darius Rucker, U2 and more
  • ESPN Exclusive Songs from Imagine Dragons and Lauren Alaina

ESPN will showcase the music of more than 25 acclaimed Interscope/Universal Music Group Nashville artists throughout its extensive college football coverage this season, highlighted by the world premiere of the new Imagine Dragons single “Roots” and songs produced exclusively for ESPN by Imagine Dragons and Lauren Alaina.

As part of the agreement with Interscope/Universal Music Group Nashville, a diverse collection of the accomplished and breakthrough artists with the two premier labels will be featured across game and studio telecasts across every ESPN network, including the networks go-to-and-returning from breaks, as well as highlight montages and promotions of upcoming programs.

ESPN’s opening week coverage will continue to feature the new Imagine Dragons song “Roots,” which also debuted on ESPN, during its game and studio coverage across multiple networks.

ESPN Exclusive Songs from Imagine Dragons and Lauren Alaina
ESPN’s season-long on-air marketing campaign promoting the top college football matchups will feature ESPN exclusive music by Imagine Dragons and country star Lauren Alaina.

A Jorgen Odegard remix of the Imagine Dragons single “Dream” and the newly recorded Lauren Alaina song “History” will be a central part of the spots building towards the College Football Playoff semifinals on New Year’s Eve and National Championship on January 11.

“’Dream’ is such an emotional and personal track for us and Jorgen did a great job preserving the essence of the song in his remix while still taking it to a new place,” said Dan Reynolds, Imagine Dragons lead vocalist.

Alaina added, “For a southern girl, college football is everything. I am so pumped to have my song used for ESPN’s college football coverage. Thank you ESPN for giving me something to make my boyfriend, dad, and brother think I’m that much cooler.”

Friday and Saturday Night Specials
In addition to music used throughout every game, ESPN will showcase seven songs from the Interscope/Universal Music Group Nashville library exclusively on its Friday and Saturday night telecasts on ABC, ESPN and ESPN2. Friday coverage will feature an ESPN exclusive “Parade of Lights” remix of the Lady Antebellum single “Friday Night” while Saturdays will include a mix from Lady Antebellum (“All Nighter”), Imagine Dragons (“Friction”), X Ambassadors (“Superpower”), Born (“Seeing Stars”), Arty (“Up All Night”) and David Nail (Good at Tonight”).

Artist Songs
Arty Stronger
Luke Bryan Kick the Dust Up
Move
Eric Church The Outsiders
DJ Snake/Aluna George You Know You Like It
Clare Dunn Get Out
Eminem Phenomenal
Sam Hunt House Party
Imagine Dragons Roots
  Gold
Jax Jones Yeah Yeah Yeah
Kendrick Lamar I
Lil Jon/Tyga/Juicy J Hand in the Air
OneRepublic Love Runs Out
Darius Rucker Down Here
Canaan Smith American Muscle
The Struts Could Have Been Me
U2 The Miracle (of Joey Ramone)
X Ambassadors Renegades
Years and Years Desire
Yelawolf Till It’s Gone
Young Rising Sons King of the World
Zedd Beautiful Now

Saturday Night Games on ABC and ESPN

Artist Songs
Arty Up All Night
Born Seeing Stars
Imagine Dragons Friction
Lady Antebellum All Nighter
David Nail Good at Tonight
X Ambassadors Superpower

Friday Night Football

Artist Song
Lady Antebellum – Parade of Lights Remix Parade of Lights

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Rachel Margolis Siegal

As part of the College Sports PR team at ESPN, it has been an exciting adventure for me since I joined the worldwide leader in July 2010, working on college football, college basketball, college lacrosse and WNBA properties. I began my love of sports as the manager of several high school sports teams and continued that hobby into college. While at Quinnipiac, I worked in the Sports Information Department, which led me to a summer internship at the New Haven Ravens, a AA baseball team, and an eventual job with the Athletic Communications Department at the University of Connecticut. After my five-year stint at Connecticut, I spent six years as Director of Communications at the BIG EAST Conference in Providence, R.I. before joining ESPN.
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