Second-Highest Rated NBA Finals Ever on ABC Through Three Games

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Second-Highest Rated NBA Finals Ever on ABC Through Three Games

  • NBA Finals on ABC Expected to Win the Night for the 51st Consecutive Time
  • NBA Finals Up Double-Digits on WatchESPN through Three Games

The 2016 NBA Finals is the second-highest rated ever on ABC through three games, based on overnight ratings from Nielsen. The series, in which the Golden State Warriors are leading the Cleveland Cavaliers 2-1, is averaging a 12.2 overnight rating.

Last night’s Game 3 – the Cavaliers defeated the Warriors by 30 points (120-90) – generated an 11.8 overnight rating, making it the third-highest rated Game 3 ever on ABC. The telecast peaked with a 13.4 from 10-10:15 p.m.

NBA Finals Game 3 is expected to win the night across all of television for the 51st consecutive time.

NBA Finals on WatchESPN up double-digits

The 2016 NBA Finals on WatchESPN is up double-digits from 2015 through three games. The series has generated approximately 143,000,000 total minutes, an average of 952,000 unique viewers and an average minute audience of 293,000, up 42 percent, 35 percent and 61 percent from last year (101,000,000 total minutes, 706,000 unique viewers, 182,000 average minute audience).

 

Top local markets on ABC

Market Rating
Cleveland 36.7
San Francisco 30.7
Columbus 17.6
Miami 16.7
San Antonio 16.2
Atlanta 15.6
Sacramento 15.3
Memphis 14.7
Birmingham 13.4
Norfolk 13.1

The 2016 NBA Finals will continue with Game 4 on Friday, June 10, at 9 p.m. ET (coverage starting at 8:30 p.m.) on ABC. The series is also available on ESPN Deportes, ESPN Radio and WatchESPN.

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Media contact: Ben Cafardo at 860-766-3496 or [email protected] (@Ben_ESPN).

 

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Ben Cafardo

I lead communications strategy and execution for ESPN’s NBA, MLB, FIBA and Little League World Series properties. I’m also a proud consumer of all things ESPN.
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