2017 NBA Finals Metered Market Ratings Average Up Five Percent From 2016 Through Four Games
ESPN Sets NBA Finals Game 4 Streaming Records
Game 4 of the NBA Finals on ABC – the Cleveland Cavaliers defeated the Golden State Warriors 137-116 – delivered a 12.6 metered market rating, up five percent from a 12.0 for last year’s Game 4, according to Nielsen. The broadcast peaked with a 14.9 rating from 11:15-11:30 p.m. ET.
The 2017 NBA Finals – the Warriors currently lead the Cavaliers 3-1 – is averaging a 12.8 metered market rating through four games. This is up five percent from a 12.2 in 2016.
ESPN set multiple NBA Finals Game 4 streaming records last night. The game delivered 71,592,200 total minutes streamed, 1,901,000 unique viewers and an average minute streaming audience of 374,800 viewers – all Game 4 records.
The NBA Finals on ABC is expected to win the night for the 59th consecutive time. Last night’s broadcast delivered a 35.5 rating in the Cleveland market and a 32.1 rating in the San Francisco-Oakland market. The other top local markets include: Columbus (18.9); Sacramento (16.8); Memphis (16.5); Atlanta (16.0); San Antonio (15.6); Miami (15.4); Birmingham (14.7); Chicago (14.3).
The NBA Finals on ABC continues with Game 5 on Monday, June 12, at 9 p.m. ET (ABC coverage starting at 8:30 p.m.). The NBA Finals is also available on ESPN Radio, ESPN Deportes and the ESPN App.
Media contacts: Ben Cafardo at 860-766-3496 or [email protected]. On Twitter: @Ben_ESPN;
Gianina Thompson at 860-766-7022 or [email protected]. On Twitter: @Gianina_ESPN.