To share: https://es.pn/2FsXled
ESPN Digital ranked as the No. 1 U.S. digital sports property in February across every key metric.
- ESPN reached 88.4 million unique visitors (up +21% YOY) for its best February on record.
- The ESPN mobile app was once again ranked as the No. 1 sports app in the U.S., attracting 18.5 million unique visitors and 1.3 billion minutes, up +24% and +33%, respectively YOY.*
- ESPN Digital also was No. 1 in total minutes with 4.3 billion, which was 1.7 billion more than No. 2 Yahoo-NBC Sports (2.6 billion), and with an average minute audience of 106,000, out-delivering No. 2 Yahoo-NBC Sports (64,000).**
Click infographic to download.
Source: ESPN Fan & Media Intelligence analysis of Comscore data including Comscore Media Metrix© Multi-Platform, Sports 2+ and Total Mobile 13+, February 2019, and Comscore Mobile Metrix© Mobile App Only, All Applications, Total Mobile 13+, February 2019, U.S.
* Based on ESPN’s analysis of sports apps found within Comscore All Applications category.
** Average Minute Audience is a custom metric based on Comscore Total Minutes.