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ESPN Digital ranked as the No. 1 U.S. digital sports property in March across every key metric.
- ESPN reached 95.4 million unique visitors (up +23% YOY) for its largest March on record.
- The ESPN app was once again ranked as the No. 1 sports app in the U.S., attracting 19.9 million unique visitors and 1.8 billion minutes, up +25% and +39%, respectively YOY.*
- ESPN Digital also was No. 1 in total minutes with 6.1 billion, which was 3.1 billion more than No. 2 Yahoo-NBC Sports (3.0 billion), and with an average minute audience of 137,500, out-delivering No. 2 Yahoo-NBC Sports (67,832).**
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Source: ESPN Fan & Media Intelligence analysis of Comscore data including Comscore Media Metrix© Multi-Platform, Sports 2+ and Total Mobile 13+, March 2019, and Comscore Mobile Metrix© Mobile App Only, All Applications, Total Mobile 13+, March 2019, U.S.
* Based on ESPN’s analysis of sports apps found within Comscore All Applications category.
** Average Minute Audience is a custom metric based on Comscore Total Minutes.