ESPN Digital Logs Largest March on Record, No. 1 Sports App in the U.S.

ESPN Digital

ESPN Digital Logs Largest March on Record, No. 1 Sports App in the U.S.

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ESPN Digital ranked as the No. 1 U.S. digital sports property in March across every key metric.

  • ESPN reached 95.4 million unique visitors (up +23% YOY) for its largest March on record.
  • The ESPN app was once again ranked as the No. 1 sports app in the U.S., attracting 19.9 million unique visitors and 1.8 billion minutes, up +25% and +39%, respectively YOY.*
  • ESPN Digital also was No. 1 in total minutes with 6.1 billion, which was 3.1 billion more than No. 2 Yahoo-NBC Sports (3.0 billion), and with an average minute audience of 137,500, out-delivering No. 2 Yahoo-NBC Sports (67,832).**

Click infographic to download.

Source: ESPN Fan & Media Intelligence analysis of Comscore data including Comscore Media Metrix© Multi-Platform, Sports 2+ and Total Mobile 13+, March 2019, and Comscore Mobile Metrix© Mobile App Only, All Applications, Total Mobile 13+, March 2019, U.S.

* Based on ESPN’s analysis of sports apps found within Comscore All Applications category.

** Average Minute Audience is a custom metric based on Comscore Total Minutes.

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Kristie Adler

Kristie is Director of Communications for ESPN's Digital, Distribution, Strategy, Business Development, Sales, Marketing and Research divisions. She graduated from Penn State University and is based in New York City.
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