The latest ESPN Cover Story debuted today with various features on Portland Trail Blazers guard Damian Lillard across the network’s digital, linear and social platforms. ESPN Cover Story is the sports fan’s new monthly ticket to the biggest stories on the most captivating athletes – told with inside access, bold reporting and unforgettable visuals.
Lillard has two careers, and both are defined by one place: his hometown neighborhood of Brookfield Village, just outside Oakland, Calif. After recently signing a $196 million extension with Portland, Lillard is secure in his first profession. Meanwhile, his music career, under rap persona Dame D.O.L.L.A., is rapidly expanding, having released his third album in August. In this installment of ESPN Cover Story, The Undefeated’s Marc J. Spears uncovers how Lillard’s success in music and basketball are rooted in the neighborhood he was raised in, and how he continues to give back to Brookfield today.
The ESPN Cover Story: Damian Lillard video feature aired on SportsCenter with Scott Van Pelt last night and will air across SportsCenter throughout the day, along with a full digital package on the ESPN app and original storytelling across social. NBA Countdown will air a shortened version on Friday, Dec. 6, prior to the Trailblazers/Lakers game on ESPN.
More information on ESPN Cover Story can be found here.