Media Tip Sheet – ESPN NewFront 2018

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Media Tip Sheet – ESPN NewFront 2018

May 2, 2018 – Cedar Lake, New York City

Webcast Available at Newfront.ESPN.com/NewFront_2018/

Live at 12:15 p.m., Replay at 2:30 p.m. (All Times Eastern)

Images & Press Materials: ESPNMediaZone.com

Twitter: #ESPNF1RST #NewFronts

SHOW PARTICIPANTS (in order of appearance)

  • Travis Howe, Senior Vice President, Platform Ad Sales Strategy & Global Operations, ESPN
  • Connor Schell, Executive Vice President, Content, ESPN
  • Katie Nolan, Host, Always Late with Katie Nolan, SportsCenter on Snapchat and Sports? with Katie Nolan
  • Ryan Spoon, Senior Vice President, Social Content, ESPN
  • Cassidy Hubbarth, NBA Commentator & Sideline Reporter, ESPN
  • Nick Bell, Vice President, Content, Snapchat
  • Matt Derella, Vice President, Global Revenue and Operations, Twitter
  • Adam Berger, Global Strategy & Connections Lead, Facebook
  • Victoria Arlen, Host & Reporter, X Games
  • Gus Kenworthy, Freestyle Skier & Olympic and X Games Medalist
  • Ed Erhardt, President, Global Sales and Marketing, ESPN
  • Rita Ferro, President, Sales, Disney/ABC Television Group
  • Rob King, Senior Vice President, Original Content Newsgathering & Digital Media, ESPN

SHOW ANNOUNCEMENTS and RELATED PROGRAMMING HIGHLIGHTS

Always Late with Katie Nolan

  • Weekly late night digital show coming soon
  • Host Katie Nolan’s sharp, irreverent and authentic voice will be brought to the forefront, highlighting her take on the world of sports, pop culture and beyond
  • Featuring reaction to and commentary on the week’s news, produced segments and interviews with athletes, celebrities and more

SportsCenter on the ESPN App (Full Release)

  • Hosted by Scott Van Pelt and other SportsCenter anchors
  • Video series will be a daily curation of the top things fans need to see, know and look for in sports
  • Includes what fans missed last night, top plays and what to expect today, highlighting the array of content from across ESPN
  • Will feature prominently on each fan’s Home screen every morning upon first opening the ESPN App each day

SportsCenter Live* (Full Release)

  • A Twitter take on its flagship program and an extension of its popular @SportsCenter handle that reaches more than 35 million sports fans
  • When news breaks, ESPN will bring fans robust and unparalleled coverage through video and the innovation of the Twitter Moments experience with @SCLive
  • Blending insight, analysis, and reporting from a wide array of talent and reporters on the Twitter platform

Fantasy Focus Live* (Full Release)

  • ESPN’s award-winning and most popular fantasy sports podcast will now also be live streamed daily on Twitter
  • Each morning, fantasy experts Matthew Berry, Field Yates, Stephania Bell and Daniel Dopp will provide player previews, injury reports, game overviews and strategies, as well as featured guests and interviews, throughout the football season
  • The show will take fan questions and opinions, and engage the Twitter audience using key football moments and social content

Hoop Streams (Full Release)

  • NBA Playoffs show featuring two of the most trusted and respected voices in basketball, David Jacoby and Ryen Russillo
  • Together, they will provide a preview of each playoff, conference final and NBA Finals game prior to tip-off
  • Real-time conversation with fans will be incorporated as they discuss the upcoming match-up

The College Football Show (Full Release)

  • ESPN’s new weekly college football show
  • Delivering a recap of the best highlights of the day and a preview of the biggest game of the week on every college football Saturday throughout the season
  • Fans will be able to interact with the show through Twitter

Rankings Reactions (Full Release)

  • Coming off its success last year, Rankings Reactions returns with Mike Golic, Jr. and Jason Fitz this upcoming college football season
  • Each week, Mike and Jason will react to and discuss the latest College Football Playoff rankings from the moment they are first unveiled on October 30 through Selection Day on December 8
  • Audience questions and insights will be brought in directly from Twitter to the forefront of the conversation

Shred Hate

  • Launched by ESPN in January 2017 at X Games Aspen
  • In the fall, MLB joined forces with X Games to reach even more students
  • Program aimed at eliminating bullying and encouraging kids to choose kindness
  • As part of the program, No Bully – a nonprofit that trains schools how to activate student compassion to eradicate bullying and cyberbullying – works directly with local school districts and cooperating schools through its innovative curriculum
  • The program reaches over 25,000 students through 42 schools throughout the country
  • When a school implements the program, over 90% of bullying instances were eliminated

Disney Difference

  • Enterprise-wide offering that allows customers to tap into assets across The Walt Disney Company
  • Client specific and client driven program delivers fully customized, tailor-made opportunities that go beyond the company’s marketplace leading ESPN and Disney/ABC media assets and include promotional opportunities across the entirety of the Walt Disney portfolio – including movie studios and parks
  • Packages can be global, national or regionalized
  • Clients have unique access to valuable Disney data, insights and technology

*Previously announced at Twitter’s NewFront presentation on April 30.

FOR MORE INFORMATION

Amy Phillips                  [email protected]            Offc: 646.547.5614        Cell: 917.453.6502
Kristie Adler                  [email protected]            Offc: 646.547.5637        Cell: 646.469.8294

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Kristie Adler

Kristie serves as Director of Communications for ESPN’s Digital & Print Media and Affiliate Sales & Marketing businesses. Prior to joining ESPN in 2008, she held various positions at NBCUniversal and MTV Networks. She graduated from Penn State University and is based in New York City.
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